The term design invokes a process of collecting ideas and aesthetically arranging and implementing them. In order to make these arrangements, certain principles are followed. Web designing is also a similar process of creating a website and decorating the content on electronic web pages so that its target users can access it through net by using a web browser. However, the web designing of today focuses on more than a visual aspect. It encompasses abstract elements as well in order to simplify the use of website and help the end users find information faster.
There are a number of key visual elements that are indispensable for the web designing of today. Some of these are as follows:
Layout: A web designing is not deemed to be good unless it proves to be helpful in finding the information on the website at first glance. And in order to achieve this objective, layout becomes very important. Simply put, layout is the way the text, graphics and ads are arranged. These arrangements are made taking into consideration the integrity of the design and every effort is made so that there could not be any tinkering with the sanctity of design.
Color: The color is not something like one-size-fits-for-all. While deciding on the colour the personality of a person, brand of an organization, etc. are taken into consideration. The web-safe colours are used to depict the organization or person in the most eloquent way. The range of color may be simple black-and-white to the multi-coloured design.
Graphics: The term graphics encompass photos, logos, clipart or icons. All or some of these are used in order to enhance the web designing. And in order to create user friendliness, all these are judiciously utilized taking into consideration the content and color of the web page.
Fonts: A website design gets enhanced considerably with the optimum use of various fonts. However, the web designers of today use the web-safe fonts and work within these acceptable fonts.
Content: Content and design must be in close consonance in order to convey the message of the site unequivocally. The written text, besides being useful and relevant, must be unambiguous so as not to confuse the readers and encourage them to remain on the site. The content written should also be in conformity with the SEO guidelines and it must be optimized for search engines with relevant keywords.
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